Outreach Engine

Sends from your own mailbox, chases follow-ups, and reads the replies.

—credits left

1. Connect your mailbox

Emails go out from your own address, not ours — that's what makes them land like a real person wrote them. Your password is encrypted before it is stored and is never shown back to you.

Gmail and Zoho need an "app password", not your normal one. That's a separate password you generate for programs, and it can be revoked without changing your real password.

Free — connecting a mailbox costs nothing.

2. Load your prospects

Every prospect needs an email address — that is what the engine writes to. A website on its own is not enough here. Loading costs nothing; you are only charged for the emails that actually go out.

The file from the Email Crawler or the Email Validator works as it is — no renaming, no rearranging. Or four columns of your own: site, email, name, niche.

Coming straight from the Prospect Engine? Those results are websites, not addresses — run the Email Crawler over them first, then load its file here. A row with no email address cannot be loaded, and you will be told exactly which ones.

Nothing entered yet.

3. Send and follow up

One run sends first pitches to prospects you haven't contacted, sends any follow-ups that are due, and reads whatever has come back.

Settings

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These apply to every run until you change them. They save themselves — there is no Save button to forget. Every one of them is optional: leave the whole panel alone and the engine runs on sensible defaults.

How fast emails go out
Daily limit, how many at a time, and the gap between them.
 Open
The safety brake. This is per mailbox, so three mailboxes at 50 is 150 emails a day. Nothing above 50 — your email provider, not us, is what would object.
Fewest emails one run will send.
Most one run will send. The engine picks a random number between the two, so your sending never looks mechanical.
Seconds to wait between two emails. Minimum 30.
Seconds. Again picked at random between the two.
How many times to try again before giving up on that one email.
How many incoming replies one run will open and understand.
How many conversations one run will push to their next step.
Sending Follow up Emails to prospects who don't reply
Two follow-ups, and how long to wait before each.
 Open
Counted from the first pitch. Three days is normal.
Counted from the first pitch, not from follow-up 1. After this one the engine stops sending follow ups.
Negotiating over price
Three rounds of counter-offers, and when each one goes.
 Open
Counted from the moment their price arrives.
A nudge with no new numbers in it.
Repeats the offer you already made.
The last message before round two begins.
How long silence lasts before a fresh offer is worth making.
Your best workable rate.
A polite goodbye that leaves the door open.
Sent once a price is agreed, restating what was agreed.
A conversation with no movement for this long is settled at whatever was last on the table.
In US dollars. A price this low or lower is simply accepted — negotiating over $4 costs more in emails than it saves. Other currencies are converted at the European Central Bank's daily rate.
Letting AI write the emails
Off for every message type. Off means your templates are sent word for word.
 Open

Off — one of the stored templates is sent as written, picking a different one each time so no two publishers get the same words. On — a template is used as a guide and the AI writes that message fresh, every time, for every publisher. Prices are never rewritten either way.

An AI-written email may run this many words longer than the template it was based on. Go over and the template is sent instead — nothing is ever cut off mid-sentence.
0 writes almost the same email every time. 1 varies the most. 0.7 is the balance most people want.
Leave this on ours unless you have a reason not to.
Who the email is from
The name at the bottom of every message you send.
 Open
Signed at the bottom of every email.
Optional.
Optional. Shown as "title at company" when both are filled.
Leave blank to use the mailbox address you connected above. Only fill this in if replies should land somewhere else.
Used when a prospect has no topic of its own — the emails then refer to that subject instead of a blank. Leave empty if your prospects already carry their own.
Breaking in a new mailbox
A brand-new address starts slow and speeds up over its first days.
 Open

A new address that sends at full volume on day one is the classic way to get shut down by Google or Zoho. Reaching the same volume gradually is unremarkable to them. This only affects mailboxes you have just connected — once one reaches its daily limit, it stays there.

Where a brand-new mailbox begins.
Climbs by this much per day until it reaches the daily limit above.

Where everything stands

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